Victoria Auction Reserve Price Changes Coming in October 2026
Victorian auction reserve price rules
are changing.
Victorian real estate agencies are preparing for a significant change to the auction process. For auctions held from 16 October 2026, the seller's reserve price will need to be published at least 7 days before auction day. Auctions Live gives agencies technology to help manage reserve price publication, bidder communication and the wider digital auction process in one connected platform.
The reserve price publication date is about to become critical.
For auctions held from 16 October 2026, an auction cannot proceed unless the seller's reserve price has been publicly available for the required 7-day period. If a published reserve price is later changed, the 7-day period begins again.
Looking for a simpler way to manage Victoria's new auction reserve price process?
Auctions Live is an established real estate auction technology platform used by agencies and auction businesses across Australia, New Zealand and international markets. Our Reserve Price Publication tools give Victorian agencies a practical way to publish reserve prices online, communicate with registered bidders and keep critical auction information connected.
The Victorian changes are a good opportunity to review how your agency manages bidder registration, auction communication, online bidding, streaming and auction-day records — not just reserve price publication.
Publish the reserve price online
Display the seller's reserve price through your Auctions Live property widget and electronic bidder registration page.
Monitor the publication window
System warnings can help your team keep track of the required reserve price publication period as auction day approaches.
Notify registered buyers
When the reserve price is published, pre-registered bidders can be notified directly by email.
Connect your auction workflow
Keep bidder registration, property information and auction-day activity inside one digital auction ecosystem.
Reserve price publication can also create a stronger reason for buyers to register early.
Bidder registration is not simply an auction-day administration task. Encouraging interested buyers to register earlier can give agencies a clearer communication channel throughout the auction campaign.
When buyers are already registered, your team has a practical way to communicate important auction information directly to interested parties - including notification when the reserve price has been published.
It can also help your team prepare for auction day with better organised bidder information and a clearer digital record of buyer interest.
If you are reviewing your auction process, look beyond the 7-day deadline.
Agencies still managing auctions through a mixture of paper forms, spreadsheets, disconnected streaming platforms and manual communication can use the Victorian changes as an opportunity to modernise the broader auction workflow.
Electronic bidder registration can support more than the auction itself.
Auctions Live includes optional Digital Identity Verification as part of the bidder registration journey.
Where enabled, buyers can complete identity verification digitally, giving agencies another technology tool that can form part of their own AML/CTF and customer due diligence processes while helping reduce manual identity administration.
Take the buyer from property discovery to auction day.
Auctions Live can connect the digital auction journey across the campaign, allowing buyers to discover auction information, register to bid and participate online through the Bid Buy App.
Reserve price publication is only one part of Auctions Live.
Auctions Live supports real estate agencies across the broader auction process - from the first bidder registration through to the final bid and post-auction records.
Technology built for real estate auctions at scale.
Auctions Live is trusted by real estate professionals across Australia, New Zealand and international markets.
Property auctions supported during 2025.
In property sold across Auctions Live campaigns during 2025.
Real estate sales agents involved in Auctions Live campaigns during 2025.
In property sold via auction worldwide through Auctions Live since 2018.
In 2025 alone, Auctions Live supported more than 38,000 property auctions, with over AU$24.2 billion in property sold across campaigns involving more than 10,000 real estate sales agents. Since 2018, more than AU$1.2 trillion in property has been sold via auction worldwide through Auctions Live.¹
Preparing for Victoria's 2026 auction reserve price changes.
Some of the key questions Victorian real estate agencies should be considering as the new reserve price publication requirements come into effect.
When do Victoria's new auction reserve price rules start?
The new laws commence on 1 October 2026 and the reserve price requirements apply to auctions and fixed-date sales held on and from 16 October 2026.
How early must the reserve price be published?
The seller's reserve price must be published at least 7 days before the auction or fixed-date sale.
What happens if the published reserve price changes?
If the seller changes the publicly disclosed reserve price, the required 7-day publication period begins again.
How can auction software help Victorian real estate agencies?
Auction technology can help agencies bring reserve price publication, bidder registration, bidder communication, online bidding, live streaming and auction-day records into a more connected workflow.
Preparing your Victorian agency for October?
See what a modern auction workflow can look like.
Whether you are reviewing reserve price publication, electronic bidder registration, online bidding, auction streaming or your entire auction-day workflow, we can show you how Auctions Live works and how it can fit within your agency.
Posted 23rd September, 2026